Do you want a few good reasons to have a business e-mail?
It can change how you do business, the way your public sees your company, and even raise your reputation. All you need to do is to do it the proper way. Within the main reasons not to use a personal, but rather a business e-mail, you’ll learn everything you need.
Next thing, we’ll explain why you should create one and the benefits you’ll most certainly acquire from following our tips. So, without further ado, take a look at what we prepared for you.
1. Brand everything
Imagine the scenario: you exchange a dozen messages with a prospective client through e-mail. You do have a proper name for your address, but it doesn’t carry your brand name. What are the possible disadvantages of leading your business communications this way?
- You lose the chance of marking your company’s name through repetition.
- The prospective client or user doesn’t get a good impression of how severe your business is.
- You weaken the overall image and reputation of your business.
In short, if people spend money to carry their brand everywhere, the direct channels with possible clients should be filled with it. Carrying your business name in the e-mail, with a severe domain and address, is a must.
Furthermore, you might find it interesting to read about ways to improve the reputation of your business.
2. Build Trust
Most people will want to know how reliable a company is before doing business. Usually, that includes:
- Due diligence, searching for reputation, and comments from other users/clients on the internet.
- Checking the data made available by the company on the website and other channels.
- Verifying signs that the company takes its business seriously.
If you do use a random e-mail account with a domain that isn’t yours, you are failing in the third verification step. Therefore, you might lose great opportunities without even knowing it. There is absolutely no reason not to do it, as it will become apparent with the third and last reason.
3. It’s really cheap!
If most clients and users knew how cheap it is to have your own business e-mail, perhaps they would value it a bit less. As that’s not the case, you should use it in your favor. You only need a domain, which you’ll probably own to put your website or project online.
Then, with a proper business e-mail service, you’ll be able to cover many important aspects of daily communication. Among them, marketing facilities and the capacity to manage your team accounts and usage.
With more or fewer facilities and functions, the costs vary but are in general pretty low. Therefore, the advantages and benefits surpass by far your possible expenses.
With a proper business e-mail service, you raise the reputation and overall image of your business. Besides, there are a lot of functions included in packages that can assist in reaching new clients or keeping those you have. Now, you have all the reasons to register with a service, or else lose opportunities to profit.
Take a look at different business email services and pick the one that suits your project.
If you want to see our business e-mail lineup please click here.